Social Marketing

Generating social impact is a reality for different projects that are being disseminated and supported by many people, thanks to the use of technology and advertising. Several tools that we believed could only be used by large companies to sell their products are increasingly used in favor of...

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Social marketing is born as a discipline, when the institutions in charge of social campaigns realize that the marketing techniques used to sell products to consumers could be used to reach people with ideas and motivations aimed at creating behaviors. Social marketing is nothing else than the...

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What is marketing?Marketing is a set of actions whose objective is to guarantee the visibility of a company, a brand, product or service . The word comes from the English Market, which means "market". The verb To Marketing is understood as "marketing." So, doing marketing is marketing according to...

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A good entrepreneur is one who knows not only to develop a business and make profits from it, but also to transform society around him. A brand name is not so successful if it does not think of ways to modify small routine problems with its followers. And when we talk about it, we're not just...

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